About Us:
We are a dynamic and fast-growing e-commerce company with a tight-knit team based in the UK and Ghana. We specialize in ketogenic treats and snacks, and we're looking for a passionate and motivated E-Commerce Specialist to join our remote team. If you have a knack for digital marketing, a love for e-commerce, and a drive to learn and grow, we want to hear from you!
This is a fully remote and flexible role currently being offered to candidates in Ghana, West Africa. We don't expect you to know everything already but being enthusiastic, quick learner and diligent will serve you well. Read the entire application or you might miss how to apply.
Responsibilities:
Content Creation and Management:
• Write and update product listings with compelling copy and high-quality images.
• Develop, monitor, and update product content on eCommerce websites/portals.
• Create and manage promotional campaigns and discounts.
Sales and Metrics Analysis:
• Analyze sales statistics and metrics to identify trends and opportunities for growth.
• Build end-of-month reports and presentations, providing insights for improvement.
Digital Marketing and SEO:
• Develop and execute digital marketing campaigns to drive online sales.
• Implement SEO best practices to improve search engine rankings and fix broken links.
• Create new blog posts, collections, and landing pages to enhance SEO and user engagement.
Advertising:
• Manage and optimize paid advertising campaigns on platforms like Facebook.
• Create ads, write copy, and design creatives using tools like Canva.
• Analyze ad performance and adjust strategies to maximize ROI.
Email Marketing:
• Design and write email campaigns using Klaviyo.
• Manage the Klaviyo account, monitor metrics, and find ways to improve performance.
E-Commerce Platform Management:
• Manage and optimize product listings on platforms such as Shopify and Amazon.
• Coordinate inventory levels and ensure accurate listings and bundles.
• Optimize website navigation and user experience for a seamless customer journey.
Competitive Analysis and Industry Trends:
• Conduct competitive analysis to identify market opportunities.
• Stay up-to-date with the latest e-commerce trends and technologies.
Project Management and Administration:
• Possess strong project management skills and the ability to work on multiple tasks.
• Develop standards, systems, and best practices for content creation and distribution.
• Involve in the decision-making process for hiring, including interviewing candidates and setting projects for new hires.
Requirements:
• Fast learner with a willingness to learn and grow.
• Proficiency with e-commerce platforms such as Shopify or willingness to learn.
• Strong analytical skills and experience with data analysis tools or willingness to learn.
• Excellent understanding of SEO and SEM strategies or an interest in learning.
• Strong project management skills and the ability to multitask.
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a team.
• Detail-oriented with strong organizational skills.
• Experience with A/B testing and conversion rate optimization or willingness to learn.
• Familiarity with email marketing platforms and strategies.
• Ability to adapt to a fast-paced and changing environment.
• Passion for e-commerce and staying current with industry trends.
Preferred Skills:
• Experience with Klaviyo for email marketing.
• Experience with Facebook ads and Google ads.
• Familiarity with influencer marketing tools and influencer marketing
• Knowledge of systems and SOPs.
Communication Cycle:
Daily:
• Available on Slack to correspond with the team (flexible times)
Weekly:
• Sync with the team to plan upcoming promotions and campaigns.
Monthly:
• Prepare and present a detailed report on sales metrics and website performance.
• Conduct a performance review of ongoing advertising campaigns and make necessary adjustments.
What We Offer:
• A collaborative and supportive remote work environment.
• Opportunities for professional development and growth.
• The chance to work with a passionate and driven team.