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Marketing Manager at Libi Homes

Marketing Manager

Libi Homes

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Description

LIBI Homes is a leading premium real estate company based in Accra, Ghana, known for delivering exceptional investment opportunities. Libi Homes focuses on providing luxurious properties in prime locations that promise both financial returns for investors and warm, inviting spaces for homeowners to build lifelong memories. Libi Homes seeks a dynamic and results-driven Marketing Manager for a full-time, on-site role based in Accra. The ideal candidate will be responsible for leading the development and implementation of comprehensive marketing strategies to enhance brand visibility and drive business growth. The role involves managing advertising campaigns, overseeing digital and traditional marketing efforts, conducting in-depth market research to identify trends and opportunities, and working closely with the sales team to generate leads and boost conversions. As follows are the responsibilities and qualification for the position;

Responsibilities

·       The candidate will be responsible for developing and executing innovative marketing strategies to position Libi Homes as a leader in the real estate industry.

·       The candidate will manage and optimize advertising campaigns across multiple platforms, ensuring alignment with business objectives.

·       The candidate will conduct thorough market research to understand customer needs, industry trends and competitive landscape.

·       The candidate will be responsible for collaborating with the sales team to design and implement marketing initiatives that effectively generate and nurture leads.

·       The candidate will be responsible for monitoring and analyzing campaign performance metrics and providing insights and recommendations for continuous improvement.

·       The candidate will be responsible for driving brand awareness through engaging content creation and storytelling, leveraging both digital and traditional media.

·       The candidate will be responsible for managing the company’s online presence including social media platforms, website updates and email marketing campaigns.

·       The candidate will oversee marketing budgets and ensure all campaigns are executed with allocated resources.

Qualification

·       Strong expertise in marketing strategy development, campaign management and market research

·       Proficiency in digital marketing techniques including social media marketing, SE, and PPC campaigns

·       Exceptional communication, presentation and interpersonal skills

·       Proven track record of delivering successful marketing campaigns, ideally within the real estate or property development industry

·       Strong analytical skills to interpret data and inform decision-making

·       Solid project management skills, with the ability to juggle multiple priorities effective

·       Bachelor’s Degree in Marketing, Business Administration or a related field; advanced degrees or certifications are an added advantage

·       Passion for real estate and a keen eye for identifying market opportunities

 

How to Apply

Apply for Marketing Manager

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