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Social Media Manager at LELE Group

Social Media Manager

LELE Group

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LELE Group is seeking the services of a qualified, hardworking, and experienced individual for the position of Social Media Manager. The successful candidate must have social media management skills and should be proficient in Meta Business Suite. The ideal candidate will develop and execute engaging social media strategies to strengthen visibility, relevance, and digital presence of LELE Group’s brands. The following are the responsibilities and qualifications for the position;

Requirements:

·       Social media management skills.

·       Content creation and creativity.

·       Analytics and reporting.

·       Communication and community management skills.

·       Proficiency in Meta Business Suite.

·       Proficiency in Meta Ads Manager.

·       Proficiency in Meta Insights/Analytics

·       Proficiency in Facebook and Instagram content management.

·       Brand management skills.

·       Minimum 2 to 4 years of professional experience in social media management (preferably FMCG, retail, marketing or advertising).

·       Strong and demonstrable portfolio showing social media campaigns, content creation, audience growth and digital marketing results.

·       Strong knowledge of Facebook, Instagram, TikTok, and WhatsApp Business.

·       Strong content creation skills including copywriting, creative content development, basic graphic design, photography, and/or video production/editing.

·       Good understanding of social media trends, algorithms, audience engagement, content strategy and platform-specific best practices.

·       Ability to develop and manage content calendars and social media campaigns from concept through execution.

·       Experience with paid social media advertising including campaign setup, audience targeting, budgeting, monitoring and performance optimization.

·       Familiarity with AI-powered content creation tools such as ChatGPT, Canva AI, Adobe Firefly, Midjourney or DALL·E and willingness to adopt emerging technologies.

·       Strong analytical skills to interpret social media metrics and prepare performance reports and actionable insights.

·       Excellent communication and interpersonal skills to collaborate with creative, marketing and brand teams.

·       Proven ability to work under pressure, manage multiple projects and meet tight deadlines.

·       Creative, proactive, adaptable and results-oriented mindset with interest in continuous learning.

Responsibilities:

·       Develop and execute engaging social media strategies to strengthen visibility, relevance and digital presence of LELE Group’s brands.

·       Manage and grow social media presence across Facebook, Instagram, TikTok and WhatsApp Business.

·       Create compelling content that connects with the target audience and supports overall marketing objectives.

·       Develop content calendars.

·       Create and coordinate digital content.

·       Manage online communities.

·       Monitor trends.

·       Analyze social media performance.

·       Leverage Meta Business Suite and Meta Ads Manager.

·       Coordinate and collaborate with creative, marketing, and brand teams to deliver high-quality content.

·       Manage multiple campaigns simultaneously and consistently deliver creative, engaging, and results-oriented content.

·       Prepare performance reports and actionable insights based on social media metrics.

 

How to Apply

Apply for Social Media Manager

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