Stratcomm Africa is seeking the services of qualified, hardworking, and experienced individuals for the position of Principal Marketing & Advertising Officer. The successful candidate will develop and implement Stratcomm Africa’s annual marketing strategy and work plan. The following are the responsibilities and qualifications for the position: Key
Responsibilities
· Develop and implement Stratcomm Africa's annual marketing strategy and work plan.
· Identify and pursue new marketing opportunities to support business growth.
· Conduct market research and competitor analysis to inform strategic decisions.
· Support the development and marketing of new products and services.
· Prepare and coordinate marketing campaigns across relevant platforms.
· Monitor and evaluate the effectiveness of marketing initiatives using agreed performance indicators.
· Support proposal development and business pitches in collaboration with the Business Development and Communications teams.
Qualifications
· Bachelor's Degree in Marketing, Communications, Business Administration or a related discipline.
· Professional qualification in Marketing, Advertising or Communications is an advantage.
· Minimum of 5 years' relevant experience in marketing, brand management, advertising or corporate communications.
· Demonstrated experience in developing and implementing successful marketing strategies and campaigns.
· Experience within a communications consultancy, advertising agency or professional services environment is an advantage.
Qualifications
· Strategic Marketing
· Brand Management
· Excellent Communication and Writing Skills
· Creativity and Innovation