Marketing Assistant at Reign Rum

Employment Type: Full-time

About Reign

Reign is more than a spirits brand — it’s a celebration of African elegance. We are rooted in heritage and driven by excellence. Born in Ghana and built for the world, Reign crafts premium rum from a 2,000-acre estate in the agricultural heartlands of the Asante Kingdom. We're expanding across continents, appearing on prime-time television, selling out at festivals, and breaking into hospitality markets around the globe.

Now, we are seeking a sharp, highly organized, and creative Executive & Marketing Assistant to support our founder and help push forward the brand’s growth, particularly in Ghana’s hospitality scene. This is a unique opportunity to join a purpose-driven business shaping the future of African luxury. If you're excited by purpose-led brands, African innovation, and the chance to help shape the future of a category-defining company, we’d love to hear from you.

About the Role

This is first and foremost an executive assistant role — you’ll be the right hand to our founder, keeping schedules, systems, and projects on track. But you’ll also step confidently into the world of brand-building and marketing execution: liaising with our distributors, working with on-trade venues, and helping to bring Reign to life across Ghana.

You’ll thrive if you're proactive, highly professional, detail-oriented, and passionate about premium brands.

Key Responsibilities

Executive & Project Support

 - Draft emails, follow-ups, and internal communications
 - Coordinate logistics for events, shoots, and brand meetings
 - Help manage files, assets, contracts, and vendor documentation
 - Support on cross-functional projects with marketing, legal, and creative teams

Trade & Distributor Liaison

- Serve as the key point of contact for our Ghana distributor(s)
 - Track orders, stock movement, restocks, and reporting
 - Build and maintain relationships with top bars, restaurants, and hotels
 - Support new listings, bar training, and brand placements

Brand & Marketing Execution

 - Help roll out our cocktail strategy
 - Oversee the implementation of marketing initiatives in venues
 - Manage POS materials and ensure brand visibility on menus and in spaces
 - Support Reign activations (e.g., pop-ups, tastings, Afro Luxe Collective, etc.)

Digital & Communications

 - Monitor and manage Reign’s social media accounts (posting, responding, flagging)
 - Manage the generic brand email inbox and ensure timely responses
 - Liaise with the wider team on content planning and reporting

Ideal Candidate Profile

Core Skills & Experience

- 2+ years in an executive assistant, project coordinator, or support role
 - Experience or interest in marketing, hospitality, or FMCG preferred
 - A strong eye for aesthetics — background in graphic design, art, or a creative discipline is a major plus
 - Comfortable managing calendars, logistics, and professional communication
 - Experience working with brands, creatives, or luxury environments is a plus
 - Strong writing skills, a great attitude, and a detail-first approach

You Are

- Confident and professional
 - Highly organized and a strong communicator
 - Excited by both strategy and spreadsheets
 - Able to build warm relationships with bartenders, venue owners, and suppliers
 - Deeply passionate about African excellence

Location

Accra, Ghana (with potential occasional travel within Ghana and Africa)

Reporting To

Production Specialist and CEO